Metrilo Review

PROS: Metrilo streamlines our e-commerce data analytics through real-time customer behavior, sales and product data feeds. It also has useful features for marketing campaigns, such as automation of emailing system that pumps up our sales recovery rates significantly. Metrilo also supports quick and convenient marketing campaign setups. It involves matching particular product classification to the right customer specifications. These perks make Metrilo helpful for critical decision making in our company, such as deciding how to improve our marketing efforts. It is useful for our team to accurately determine the best pitch calls that would yield bigger sales too. Everything is terrific with Metrilo!

CONS: Metrilo cannot export files in HTML formats. Meaning, we cannot grab copies of our email templates that are ready for upload on our website.

PROS: It helps us get a good perception over customer behaviors. We use such advantage for creating quality strategies for the business.

CONS: It doesn’t feature good templates for preparing emails. I hope those would be available with the future Metrilo platform updates.

PROS: This tool helps me analyze vital data easily, such as customer interaction, preferred products, buying methods, frequency of buying, etc. Then, I use such data to generate specially made newsletters for my customers. Meaning, it helps in minimizing my advertisement expenses, since I focus more on my customer list. I do not exert extra effort on bringing new traffic to my site anymore.

CONS: The price of Metrilo is reasonable, considering its features and functions. But it is not that affordable for a small business that generates small profit.

PROS: Metrilo clearly displays granular analytic data of customer acquisition cost (CAC) and conversion rates. This is relieving us from huge hassles of manually setting things up using some other platforms for e-commerce analytics.

CONS: I can’t find sufficient guides on how to use Metrilo. Some suggestions on how to make things easier on the platform would help us a lot.

PROS: The entire setting up and integration process is smooth. We have started using the platform seamlessly right after setting up. It features an automated and neat interface that supports receiving of emails hassle-free.

CONS: Metrilo doesn’t carry some vital tools for an e-commerce platform. Noticeably, it doesn’t feature a system that lets customers leave their reviews and ratings about certain products.

PROS: It’s easy to target and filter customers here. This is suitable for remarketing and email marketing techniques.

CONS: I am not satisfied with some of the options it features. Such features need small or big improvements for better functionalities.

PROS: This is wonderful in giving meaning to sales data for actual use. It helps us use such data for automating our emailing system, handling feedbacks and reviews, CRM purposes, as well as for coming up with effective offers. We can do it all on Metrilo, thus we do not need to use separate platforms for analysis and implementation. Metrilo is making it easy and smooth for us to increase our revenue.

CONS: This platform needs additional plugins to sync with other useful tools. However, those new plugins may come with new updates.

PROS: Metrilo is beneficial to our small company because it does the trick of pulling out the essential data that I need. It is efficient in creating reports about profit opportunities that I have previously missed. This makes it unnecessary to hire a Google Analytics expert for job; meaning, I’m save from a lot of hassles and inaccuracies.

CONS: It doesn’t feature forms for lead generation or opt-ins. This pushes us to use a third-party tool for such purpose.

PROS: It has excellent visual interface that makes it easy to learn for our staff. As a result, our whole team can use Metrilo for improving our operations. This is certainly innovating our service, which is something that our old tool cannot provide.

CONS: There are some rough phases during integration. It is a good thing, however, that our service providers have ironed out the process for us.

PROS: This has a wonderful UI layout that simply displays data insights. It’s a highly automated and robust tool as well. Perfect if you want to get fast and good ROI.

CONS: Managing B2B processes is hard. It doesn’t allow deletion of customer profile too.

PROS: Its cohort or demographic analysis is outstanding! We can closely examine each behaviors of our customers, which is crucial for making the best strategies for individual approach.

CONS: I notice that Metrilo still has a long way to go in terms of development. Kudos to its development team, however, since they’re too adaptable in facing some problems. They can even spend on some extra resources when needed; all for the success of us users.

PROS: Metrilo meets our needs for a dependable audience demographic report. Here we can determine the sources of on-page traffics, spot users of coupons, ideal marketing cost, as well as identify products that makes buyers come back for more. Metrilo offers a lot of amazing benefits for us.

CONS: Metrilo is great in delivering data. However, in many instances, I do not know how to process them. I am not sure about their purposes too.

PROS: The history data records that Metrilo stores is very helpful. This is great for compelling old customers to make new purchases, automating responses to specific behavior, as well as intuitively collect customer reviews and feedbacks. It is efficient for bolstering repeat purchase too, since the tool helps us track previous purchase and when they repeat shopping.

CONS: I want specific reporting features to come with exporting capabilities. The user support team has told me that such feature is coming on future releases.

PROS: Metrilo is a superb tool for analytics that is packed with many great features. Learning to use it is super easy too, and it doesn’t cause any difficulties when in action.

CONS: As mentioned, Metrilo is a superb platform. I cannot see any point to dislike.