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Salesforce Data Studio Review
What is Salesforce Data Studio?
Salesforce Data Studio is a self-service data sharing solution for publishers and B2C marketers. On this platform, consumer data owners and purchasers can connect directly and create new marketing avenues for audience activation, discovery, and sharing.
Salesforce Data Studio does not have the drawbacks of legacy data marketplaces and exchanges. With this product, data owners fully control the data and not resellers or brokers. Therefore, sellers and buyers can transact confidently in a secure and transparent atmosphere. Data governance tools provide a granular method to control data access. You can easily determine what attributes are shared, with whom, for what purpose, and the duration of sharing.
Apart from sellers, Salesforce Data Studio benefits marketers too as it allows them to search for specific customer profiles and audiences that may not be present in their existing data pool. You just need to plug in the types of user info you wish to buy and the software generates insights on the available data groups.
Show MoreOverview of Salesforce Data Studio Benefits
Deeper Customer Insights
The New Audience Discovery and Search module enables marketers, publishers, and agencies to better understand current audiences and find new ones to boost revenue. This module combines indexing and overlap tools and insightful reach to provide a consolidated experience that delivers insights into existing data and its relation with a company’s owned data.
Greater Reach for Marketers
Marketers typically have access only to commoditized third-party data and limited first-party data. Therefore, they need to leverage quality second-party data to reach new consumers, enrich buyer profiles, and discover new audiences. For instance, Conagara utilizes this platform to find health-focused home cooks on leading recipe websites.
Today, marketers are often saddled with data that is not optimized for precision and scale, and has inscrutable sources. Salesforce Data Studio helps to overcome these drawbacks as it empowers marketers to leverage data that is aligned with their unique requirements by directly pairing them with data owners and publishers.
Higher Revenue for Publishers
Publishers can now strictly control data access and set rules for control pricing and usage. For instance, Tronc has discovered new revenue streams by providing its high-quality data to a number of big advertisers. Publishers can, thus, leverage Salesforce Sales Data to securely share data with advertisers and trusted partners.
Salesforce Data Studio improves Salesforce Marketing Cloud’s capabilities in data management and provides a transparent solution for premium data that publishers can utilize to find new sources of revenue, while marketers can get greater return on ad spend. This application thus facilitates data monetization for publishers. They can transact directly with the demand side and exercise granular control over their data and how they share it with their partners.
Show MoreOverview of Salesforce Data Studio Features
Create Richer Audiences for Marketers
- Find unique new audiences
- Create new partnerships
- Streamline your toolset
- Activate your data without limits
- Increase demand for your data
- Maximize your revenue
- Manage your data like a pro
- Share data appropriately
- Take control with provisioning tools
- Get transparent reporting
- Open up walled gardens
- Transact with full flexibility
Salesforce Data Studio Position In Our Categories
Keeping in mind businesses have distinctive business demands, it is rational they avoid seeking a one-size-fits-all, ”best” business program. Nonetheless, it would be hard to stumble on such an app even among branded software systems. The logical thing to do would be to narrow down the varied critical aspects that necessitate deliberation such as important features, packages, skill competence of staff members, business size, etc. Thereafter, you should follow through the research through and through. Browse through some of these Salesforce Data Studio review articles and explore each of the applications in your list more closely. Such all-encompassing research ensures you take out mismatched applications and pay for the one that meets all the tools your business requires to achieve growth.
Position of Salesforce Data Studio in our main categories:
TOP
100
Salesforce Data Studio is one of the top 100 Business Intelligence Software products
If you are considering Salesforce Data Studio it may also be beneficial to examine other subcategories of Business Intelligence Software collected in our base of SaaS software reviews.
Every business is different, and might need a particular type of Business Intelligence Software solution that will be adjusted to their company size, type of clients and employees and even individual industry they deal with. It's not wise to count on getting a perfect services that will work for every business regardless of their background is. It may be a good idea to read a few Salesforce Data Studio Business Intelligence Software reviews first and even then you should pay attention to what the service is supposed to do for your business and your workers. Do you need an easy and straightforward service with just essential functions? Will you really make use of the advanced tools required by experts and large enterprises? Are there any particular features that are especially beneficial for the industry you work in? If you ask yourself these questions it will be much easier to find a reliable software that will match your budget.
How Much Does Salesforce Data Studio Cost?
Salesforce Data Studio Pricing Plans:
Free Trial
Marketer Edition
Contact vendor
Publisher Edition
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Stand-Alone Edition
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Seller Edition
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New Audience Discovery and Search Module
Contact vendor
What are Salesforce Data Studio pricing details?
Salesforce Data Studio Pricing Plans:
Free Trial
Marketer Edition
Contact vendor
Publisher Edition
Contact vendor
Stand-Alone Edition
Contact vendor
Seller Edition
Contact vendor
New Audience Discovery and Search Module
Contact vendor
Salesforce Data Studio is sold in the following editions:
Marketer Edition
- For existing Salesforce DMP customers
Publisher Edition
- For existing Salesforce DMP customers
Stand-Alone Edition
- For existing Salesforce customers who do not license Salesforce DMP
Seller Edition
- For data owners that want to participate in the Salesforce Data Studio exchange.
New Audience Discovery and Search Module
- Enables marketers, agencies, and publishers to find new audiences for revenue generation.
Pricing for all the editions is quote based. Please contact Salesforce to get more details and a custom price plan for your needs.
User Satisfaction
Positive Social Media Mentions
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Negative Social Media Mentions
0
We know that when you decide to get a Business Intelligence Software it’s important not only to find out how professionals score it in their reviews, but also to discover if the actual people and enterprises that use this software are indeed satisfied with the product. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and Salesforce Data Studio reviews across a wide array of social media sites. The data is then featured in an easy to understand format indicating how many clients had positive and negative experience with Salesforce Data Studio. With that information at hand you will be prepared to make an informed business choice that you won’t regret.
Technical details
Devices Supported
- Windows
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Small Business
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for Salesforce Data Studio?
You can add Salesforce Data Studio to Marketing Cloud for integration with Salesforce applications catering to social content creation, digital advertising, mobile marketing, email marketing, and other use cases.
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