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amoCRM Review

amoCRM
Our score: 8.8 User satisfaction: 100%

What is amoCRM?

amoCRM is a user-friendly software solution offering a full suite of CRM capabilities and B2B leads and sales management features. The vendor won our Expert’s Choice Award for 2018 as well as the Great User Experience Award.

Designed to help sales teams close more deals and increase revenue, this can convert your first-time contacts into leads and, eventually, into customers. It also maintains a centralized database to improve decision-making and tracks your performance to stay on top of your progress and maximize your team’s efforts.

In addition to the above-mentioned, one of the highlights of this platform is its automated digital sales pipeline. This streamlines core processes such as lead scoring and nurturing, sales analytics, email integration, and performance tracking through feedback and reports, among others. When it comes to organizing contacts and deals, you get unique tags and custom field creation.

As a cloud-based solution, there’s no need to download or install the software on your computer. Deployment is fast and you can use the system in any browser as long as you have an internet connection. This also means you don’t have to worry about maintenance and updates as the vendor takes care of it.

The app offers usability for all types of users. The user interface is familiar—it is reminiscent of social networks. Hence, your employs can quickly learn to navigate around the system. amoCRM does a great job in simplifying complex tasks and processes. Automation is used to eliminate redundant, time-consuming, and error-prone manual processes.

amoCRM balances functionality and usability which makes it a reliable CRM solution. Behind the app’s easy-to-use interface is a collection of robust tools that handles task assignments, customer reports, and detailed pipelines, among others. Furthermore, you can leverage the system’s capability by integrating it with third-party apps and your existing systems for a wide range of functionalities.

Overview of amoCRM Benefits

amoCRM is a robust CRM tool that offers a rich set of features, including a digital pipeline, for sales teams to close more deals. This integrated solution can give you numerous benefits. Here are some examples:

Intuitive, easy-to-use interface

The interface has a sleek design that users can easily learn and understand. All the crucial information you need is gathered in a single dashboard. This is also where your salespeople can conduct their operations to minimize clicking around. Instead, users can navigate around the platform in an optimized environment, including iPad devices.

Streamlined lead generation

The tool enables you to create custom web forms to pave way for lead generation on your website. As soon as a visitor submits the form, they are automatically added to your CRM system. You also get insights on when you can a lead is sales-ready to increase sales potential. With an optimized solution, you can capture every single lead regardless of their first touch point in numerous channels such as email, phone, web form, social media, and live chat.

Optimized mobile app

Users get access to the system even when they are on the go. To support this, the app has a full-featured mobile app for your team. The app doesn’t require any setup process—all you have to do is log in. It lets you do actions such as checking a lead profile, sending an email, making a call, and syncing deal results. It is even equipped with a built-in business card scanner that automatically adds data to the lead’s profile.

Full email integration

With two-way email sync, you can connect any email address to any provider of your choice. Regardless of the app you use, you can ensure all sent and received messages are automatically synced to your client’s profile. This leverages the quality and speed of your responses. It also prioritizes your privacy by letting you choose whether to keep messages private or share access to the email.

Unified Communication 

When it contacting clients, AmoCRM gives you a built-in, one-click calling solution to directly dial customers while having a complete view of their vital details in front of you. You can give your clients full attention without worrying about jotting down information as all calls are logged and recorded. Additionally, the app has a built-in team messaging tool to improve communication across your team. Alerts and notifications to both your phone and notification center to ensure your team receives them even when they’re away.

Automated digital pipeline

The app’s digital pipeline tool automates lead nurturing to ensure no information or process falls through the cracks. Follow-up sequences, emails sent, and targeted digital ads are streamlined to ensure effectiveness. By ensuring your lead is guided well in the sales pipeline before they’re forwarded to your sales team, you increase the potential of converting them into customers and closing a sale. The single screen also gives you complete visibility over a customer’s buying cycle and their location in the purchasing process to prepare for an effective renewal loop.

Overview of amoCRM Features

  • Contact management
  • Webforms
  • Landing pages
  • Custom fields
  • Email integration
  • Import/export
  • Lead management
  • Low cost
  • Multi-currency
  • No contracts
  • Sales pipeline
  • Sales reports
  • Lead generation
  • Lead nurturing
  • Tags
  • Task management
  • Widget integrations
  • API
  • Webform builder
  • Customer activity tracking
  • Design settings
  • Webform placement
  • Mobile CRM app
  • Business card scanner
  • 2-way email sync
  • Personal and shared inboxes
  • Contact sync
  • Caller ID
  • Smart notifications
  • Cloud sync
  • Lead grabbing from email
  • Smart email addresses
  • Email marketing
  • Email templates
  • Built-in VoIP
  • One-click dialing
  • Call recording and logging
  • Built-in team messaging
  • Call redirection
  • Sales automation
  • Pipeline automation
  • Recurring sales

What Problems Will amoCRM Solve?

Scenario 1: Your small business’ first big time marketing campaign is paying off, but you can’t handle the flood of incoming leads. You’re trying to keep up and get them into the CRM, but no matter what you do, you’re not fast enough—by the time you get in touch, they’ve already decided to go with a competitor, or they just lost interest. One of your friends recommended amoCRM, and now you’ve got it all under control. In amoCRM, incoming requests are automatically added to the CRM, so all you have to do is approve them. And then once they’re there, Digital Pipeline keeps them warm and engaged until you can get in touch.

Features: Lead grabbing, Digital Pipeline

Scenario 2: You love Outlook. You’ve got it set up perfectly, and there’s no way you’re giving it up. Then your manager comes along and says “we’re getting this new CRM”, and you just know it’s going to ruin your email routine. Good news is, you’re getting amoCRM. With it, you don’t have to change your email habits at all—you can work in any email app, and all your messages are synced in both places… and in amoCRM, correspondence is also accessible right in the client’s profile.

Feature: Full 2-way email sync

Scenario 3: What happens after purchase is kind of a mystery. Sometimes buyers come back, other times they don’t. You’ve got them on your mailing list, and every now and then, you send them a promotion, but frankly, you don’t have the resources to do much more. With amoCRM, however, this isn’t a problem at all—there is a customer pipeline that demystifies the recurring purchase process, and can also be automated! Now you can see exactly where each customer is in the buying process, and the Digital Customer Pipeline will automatically reengage them to keep you on their minds and offer them incentives to buy again and again. And the best part? It takes less than an hour to set it all up and start reaping the rewards.

Features: Customer pipeline, Digital Customer Pipeline

Awards & Quality Certificates

An award given to products our B2B experts find especially valuable for companies
This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.
This award is given only to top B2B products and represents the highest possible level of service. It highlights the vendor’s extensive knowledge of the industry they’re selling to and the needs of their customers.
An award given to products our B2B experts find especially valuable for companies
This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.

amoCRM Position In Our Categories

Bearing in mind businesses have special business-related wants, it is only practical that they steer clear of picking an all-in-one, ”best” software solution. Nevertheless, it would be futile to try to stumble on such application even among well-known software products.
The logical step to do should be to take note of the various major factors which demand scrutiny like critical features, price terms, skill competence of the employees, organizational size, etc. Next, you should follow through your product research systematically. Have a look at some of these amoCRM review articles and explore the other software systems in your shortlist in detail. Such well-rounded research guarantee you weed out ill-fitting software products and choose the one that meets all the tools you require business requires.

Position of amoCRM in our main categories:

TOP 50

amoCRM is one of the top 50 CRM Software products

amoCRM is also listed in the following subcategories:

Every company has different requirements and requires a software that can be personalized for their size, kind of employees and customers, and the specific industry they are in. For these reasons, no system can offer perfect functionality off-the-shelf. When you search a software system, first be sure what you need it for. Read some amoCRM CRM Software reviews and ask yourself do you need basic functionality or do you require complex functionality? Are there any industry-specific features that you are searching for? Get the answers to these questions to assist your search. There are lots of aspects that you need to consider and these include your budget, specific business requirements, your organization size, integration needs etc. Take your time, check out a few free trials, and finally choose the system that provides all that you want to enhance your company efficiency and productivity.

How Much Does amoCRM Cost?

amoCRM Pricing Plans:

Free Trial

Base plan

$15/month/user

Advanced plan

$25/month/user

Enterprise plan

$45/month/user

amoCRM offers three enterprise pricing plans for users to choose from and a 14-day free trial where they can explore all of its features. The pricing options are detailed below:

Base – $15/month/user

  • 12,500 contacts
  • 2,500 leads
  • 100 custom fields
  • 200 Mb file storage
  • 50 free business card scans via mobile app
  • Custom fields for leads and contacts
  • Merge duplicates
  • Google Analytics & Website integration
  • Sales pipeline
  • Custom pipeline stages
  • Sync & save all email correspondence
  • Activity Report
  • User & group permissions
  • Consolidated sales reports
  • Search for bottlenecks in the sales process
  • Secure connection (SSL certificate)
  • Permanent data backup
  • Full REST-API
  • Email/SMS marketing
  • Online Chat
  • Technical support

Advanced plan – $25/month/user

  • Everything included in the Base plan, plus
  • 25,000 contacts
  • 5,000 open leads
  • 200 custom fields
  • 400 Mb file storage
  • Business processes & auto-created tasks
  • Add required fields
  • Digital Pipeline (automation)
  • Customers lead management
  • Branches and teams for process tracking
  • KPIs
  • Sales plan
  • Call analysis
  • Sales forecasting
  • All visits of account users are logged
  • Limit visits by IP address by blacklisting and whitelisting
  • Third-party app notification (Webhooks)
  • Own widgets
  • Dashboard widget customization

Enterprise plan – $45/month/user

  • Everything included in the Advanced plan, plus
  • 50,000 contacts
  • 10,000 open leads
  • 400 custom fields
  • 800 Mb file storage
  • Lead scoring
  • Periodic backup with archive sent via email
  • Activity monitoring

User Satisfaction

Positive Social Media Mentions 37
Negative Social Media Mentions 0

We realize that when you make a decision to buy CRM Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and amoCRM reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with amoCRM. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Screenshots

Technical details

Devices Supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
  • Windows Mobile

Deployment

  • Cloud Hosted
  • Open API

Language Support

  • English
  • Spanish
  • Russian

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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amoCRM Comparisons

amoCRM user reviews

May have the answer to your problems but you won’t get to them due to poor support

Read full review >
Gerhard Moser
2/5

Overall Impression

1/5

Customer Support

2/5

Value for Money

3/5

Ease of Use

Published on: 25.09.2019 Company Size: 1-10 Employees Industry: Financial Services

A nicely made CRM for managing leads.

Read full review >
Kristen
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 14.10.2018 Company Size: 11-50 Employees Industry: Telecommunications

Rich features yet user-friendly

Read full review >
Martha
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 22.09.2018 Company Size: 1-10 Employees Industry: Computer Software

Great platform for sales

Read full review >
Carol
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 17.09.2018 Company Size: 1-10 Employees Industry: Internet

Ideal app for small and mid-size businesses

Read full review >
Tyrone
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.04.2018 Company Size: 1-10 Employees Industry: Information Technology

What are amoCRM pricing details?

amoCRM Pricing Plans:

Free Trial

Base plan

$15/month/user

Advanced plan

$25/month/user

Enterprise plan

$45/month/user

amoCRM offers three enterprise pricing plans for users to choose from and a 14-day free trial where they can explore all of its features. The pricing options are detailed below:

Base – $15/month/user

  • 12,500 contacts
  • 2,500 leads
  • 100 custom fields
  • 200 Mb file storage
  • 50 free business card scans via mobile app
  • Custom fields for leads and contacts
  • Merge duplicates
  • Google Analytics & Website integration
  • Sales pipeline
  • Custom pipeline stages
  • Sync & save all email correspondence
  • Activity Report
  • User & group permissions
  • Consolidated sales reports
  • Search for bottlenecks in the sales process
  • Secure connection (SSL certificate)
  • Permanent data backup
  • Full REST-API
  • Email/SMS marketing
  • Online Chat
  • Technical support

Advanced plan – $25/month/user

  • Everything included in the Base plan, plus
  • 25,000 contacts
  • 5,000 open leads
  • 200 custom fields
  • 400 Mb file storage
  • Business processes & auto-created tasks
  • Add required fields
  • Digital Pipeline (automation)
  • Customers lead management
  • Branches and teams for process tracking
  • KPIs
  • Sales plan
  • Call analysis
  • Sales forecasting
  • All visits of account users are logged
  • Limit visits by IP address by blacklisting and whitelisting
  • Third-party app notification (Webhooks)
  • Own widgets
  • Dashboard widget customization

Enterprise plan – $45/month/user

  • Everything included in the Advanced plan, plus
  • 50,000 contacts
  • 10,000 open leads
  • 400 custom fields
  • 800 Mb file storage
  • Lead scoring
  • Periodic backup with archive sent via email
  • Activity monitoring

What integrations are available for amoCRM?

amoCRM lets you create a complete arsenal of sales tools you need. Here are the third-party apps you can connect with the system:

  • Zapier
  • Stripe
  • Viber
  • Telegram
  • Skype
  • Facebook Messenger
  • Facebook
  • Gmail
  • WeChat
  • LiveChat
  • Tidio Chat
  • RingCentral
  • Quickbooks
  • ActiveCampaign
  • Google Ads
  • Google Analytics
  • Wufoo
  • Zendesk
  • Dropbox
  • MailChimp
  • Twilio
  • SharpSpring
  • PieSync
  • Formstack
  • WordPress
  • Unbounce
  • Olark
  • SnapEngage
  • Kixie
  • Mandrill
  • Asterisk
  • VoxImplant
  • Toky

amoCRM average rating:

Average score
5/5 (12 user reviews)
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Martha

PROS: amoCRM offers a rich feature set, yet is simple, intuitive, and user-friendly. It offers convenient functions including the ability to use widgets, email integration, and API integration, plus, it allows you to call customers directly from the system. You can easily customize the app to match your business processes without coding skills. If you face issues in using the software, simply contact their customer support team to get your concerns resolved.

CONS: There are no minus points to point out as we don’t have any problems using the product.

Reviewed 1 year ago

Read full review >

The least favorable review

Gerhard Moser

PROS: A very powerful platform, potentially. Integration with sources is potentially very helpful.

CONS: However, it is very difficult to get answers to any queries you may have. Support staff don't know the answer to simple questions like: how to you map Facebook lead forms to AMO forms (it should be straight forward but is not). Promising to get back are never followed through. Support staff have no experience using this product and are therefore very easily challenged

Reviewed 4 weeks ago

Read full review >

More reviews from 12 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

May have the answer to your problems but you won’t get to them due to poor support

Read full review >
Gerhard Moser
2/5

Overall Impression

1/5

Customer Support

2/5

Value for Money

3/5

Ease of Use

Published on: 25.09.2019 Company Size: 1-10 Employees Industry: Financial Services

PROS: A very powerful platform, potentially. Integration with sources is potentially very helpful.

CONS: However, it is very difficult to get answers to any queries you may have. Support staff don't know the answer to simple questions like: how to you map Facebook lead forms to AMO forms (it should be straight forward but is not). Promising to get back are never followed through. Support staff have no experience using this product and are therefore very easily challenged

What do you think about this review? Great Poor

A nicely made CRM for managing leads.

Read full review >
Kristen
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 14.10.2018 Company Size: 11-50 Employees Industry: Telecommunications

PROS: It's a simple and handy tool. The API is great for app integration and customization. I like the fact the integration is straightforward. No frills or whatsoever. It can easily integrate with whatever it is that I throw at: emails, telephony, and websites.

CONS: There were some things that I didn't like with this tool. For example, it's not useful if you intend to make it last several months (or more) in sales. The graphical interface is also limited in some way. It has very little functionality to making customizations. It would be nice to have a little more of that.

What do you think about this review? Great Poor

Rich features yet user-friendly

Read full review >
Martha
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 22.09.2018 Company Size: 1-10 Employees Industry: Computer Software

PROS: amoCRM offers a rich feature set, yet is simple, intuitive, and user-friendly. It offers convenient functions including the ability to use widgets, email integration, and API integration, plus, it allows you to call customers directly from the system. You can easily customize the app to match your business processes without coding skills. If you face issues in using the software, simply contact their customer support team to get your concerns resolved.

CONS: There are no minus points to point out as we don’t have any problems using the product.

What do you think about this review? Great Poor

Great platform for sales

Read full review >
Carol
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 17.09.2018 Company Size: 1-10 Employees Industry: Internet

PROS: I tried out about a dozen platforms and decided to stick with amoCRM because it is a thoughtful and convenient app. The solution has rich features and yet the interface is not overloaded, but simple and easy to use. The platform offers what you need and it is easy to customize it for your business processes. If you think something is missing, the vendor offers good opportunities to finalize it in the solution. We are really happy with this terrific system.

CONS: There is nothing to dislike about amoCRM. It is a stable and beautiful system.

What do you think about this review? Great Poor

Ideal app for small and mid-size businesses

Read full review >
Tyrone
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.04.2018 Company Size: 1-10 Employees Industry: Information Technology

PROS: amoCRM is an ideal app for small and mid-size businesses. The user interface is friendly and you don’t need to read the documentation to learn to use the system. Key metrics and prepared business sales process are built into the solution. The sales structure is already worked out for you. Managers love using the system. Plus, the app offers many readymade integrations and you can easily connect it to your site using Wordpress without the need to do any programming.

CONS: The only minus point I cannot install the mobile app on my Nexus tablet.

What do you think about this review? Great Poor

Ideal CRM application for sales

Read full review >
Mike
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 02.04.2018 Company Size: 1-10 Employees Industry: Marketing and Advertising

PROS: The highlights of amoCRM are prompt and reliable support, API and widgets, and simple and easy user interface.

CONS: There are a couple of drawbacks: there is no documents editor and the app can only be used for the sales process.

What do you think about this review? Great Poor

Best app that I have used

Read full review >
Francis
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 01.03.2018 Company Size: 1-10 Employees Industry: Computer Software

PROS: amoCRM is the best software we have used so far. The interface is simple and intuitive, and not overloaded with unnecessary details. It is easy to follow the work of sellers as well as all stages of transactions. We are able to use our rules processing to process all leads effectively. The analytics feature helps us to measure the effectiveness of each channel. We can attract clients directly in the CRM and track those that do the most cash transactions. The vendor constantly keeps updating the software and makes it better with new integrations and features.

CONS: The only drawback is I am not able to create new reports within the system.

What do you think about this review? Great Poor

Offers an intuitive interface

Read full review >
Frankie
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.01.2018 Company Size: 1-10 Employees Industry: Management Consulting

PROS: amoCRM offers an intuitive interface that is easy to use. Plus, the vendor provides good customer support.

CONS: The basic version has limited features. However, the system compares favorably with its competitors.

What do you think about this review? Great Poor

Ideal CRM for small call centers

Read full review >
Kim
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 23.01.2018 Company Size: 1-10 Employees Industry: Market Research

PROS: I manage a small call center and my aim was to make the work of the agents faster and simpler. On the other hand, I also wanted to try out all the tasks and nuances in a CRM software. We tried out a few apps, and finally selected amoCRM. This system fulfills all our purposes without needing additional investment. I recommend amoCRM for small call centers, but not for large enterprises.

CONS: The only disadvantage is we receive emails after a small time lag.

What do you think about this review? Great Poor

Simple system with plenty of features

Read full review >
Bob
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.01.2018 Company Size: 11-50 Employees Industry: Internet

PROS: The system is simple to use and helps me do my daily sales tasks efficiently. Highlight features are the custom fields, widget partners, and email integration.

CONS: There are a couple of areas where the app could be improved: some features can be made more intuitive and exporting is difficult. Other than these glitches, it is an overall great platform.

What do you think about this review? Great Poor

Offers a range of features

Read full review >
Darnell
4/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 15.01.2018 Company Size: 11-50 Employees Industry: Internet

PROS: I have worked with many CRM software, but I chose amoCRM for the following reasons: The system is convenient and affordably priced, and helps you to boost your company’s profitability. It offers a wide range of features to make your work with your clients better and easier. We can see the activities of all sales managers and get information on our entire sales unit. Top features include built-in widgets, API integrations, and flexible settings. I recommend amoCRM to all users who are interested in business development and making profits.

CONS: If you face any issues while using the app, simply contact their customer support team and they will resolve your concerns in a few hours.

What do you think about this review? Great Poor

Suitable for small businesses

Read full review >
Ed
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.01.2018 Company Size: 1-10 Employees Industry: Computer Software

PROS: You can use amoCRM as a secret weapon to boost your business performance. You can easily mark all upcoming events, schedule tasks, and control the performance of all your transactions. It is simple to create a list of contacts and segment contacts by company. The analytics feature helps to track all steps of transactions and close them successfully. The vendor regularly updates the solution to keep up with the world. I recommend amoCRM for small businesses.

CONS: There are no obvious minus points, but there could be better integration with email.

What do you think about this review? Great Poor
Reviewed By Nestor Gilbert
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