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Firepoint REVIEW

CRM Software

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What is Firepoint?

Firepoint is an all-in-one real estate management and lead generation solution that helps teams and agents manage their daily activities using a single solution. It saves users from the hassle of using multiple software to automate real estate business and provides a single platform to get most things done. From lead generation to team management and reporting, Firepoint offers everything real estate businesses need to automate processes and helps them replace most of the existing systems. The solution is also scalable and works equally well for single agents and large teams. Features such as intelligent routing, scalable lead generation, task scheduling, reporting, automated lead follow-ups and more allow larger teams to manage operations more efficiently using a single and easy-to-use platform.

Overview of Firepoint Benefits

The search engine marketing and lead generation tools are fully transparent and clearly provide an overview of performance and lead generation costs. Lead generation is also scalable, allowing businesses to adjust their budget as they grow.  Users just need to decide how much they want to spend on lead generation and the areas they want to focus, while Firepoint takes care of the rest. Businesses have the option to manage their own campaigns or use Firepoint to get things done. The platform engages locally-targeted users and works on a simple-input simple-out principle. The front-end experience is customizable and teams can use their own branding at the top.

Repeat business is another area where Firepoint focuses and allows nurturing existing relationships, making it easier to discover areas where business opportunities are being missed. Users can manage everything from a single platform by pointing lead sources to Firepoint. Centralized contacts make it easier to keep track of the whole database and follow-up with leads. Lead distribution is made easier by either setting up a distribution system or a simple round-robin. Leads can be distributed based on a variety of variables, including sources, weighing, week days, location etc. Leads can be simultaneously assigned to various types of users, including inside sales agents, lenders and other agents. Leads can also be distributed using other sources using the integration tools.

The automation features include task automation, drip campaigns, detailed lead history, team accountability, detailed transaction history, reporting and metrics, lead source comparison and automated follow-ups.

Overview of Firepoint Features

  • Lead generation
  • Search engine marketing
  • Fully transparent costs and performance
  • Scalable
  • IDX search sites
  • Engagement of locally-targeted users
  • Team branding
  • Terms and filters
  • Save searches
  • Repeat business fostering
  • Discovery of missed opportunities
  • Centralized contacts
  • Lead distribution
  • Lead assigning
  • Automated tasks and reminders
  • Drip campaigns
  • Preloaded workflows
  • Assigning leads to multiple agents
  • Detailed lead history
  • Change tracking
  • Team accountability
  • Performance tracking
  • Detailed history and transaction information
  • Business reporting and metrics
  • Lead sources comparison
  • Long-term follow-ups
  • Referral generation

Firepoint Position In Our Categories

Position of Firepoint in our main categories:


Firepoint is one of the top 500 CRM Softwareproducts


Firepoint is one of the 500
CRM Software products

If you are considering Firepoint it could also be a good idea to examine other subcategories of Best CRM Software collected in our base of SaaS software reviews.Customer Service Software, Online CRM Software, Social CRM Software

Every enterprise has different wants and needs an application that can be personalized for their size, type of workers and clients, and the particular industry they are in. For these reasons, no software can offer perfect tools out-of-the-box. When you look for a software system, first be sure what you want it for. Read some Firepoint reviews and ask yourself do you need basic features or do you want sophisticated tools? Are there any industry-specific features that you are searching for? Find the answers to these questions to help your search. There are lots of elements that you need to reflect on and these include your finances, particular business requirements, your company size, integration needs etc. Take your time, try out a few free trials, and finally select the app that provides all that you require to enhance your company competence and productivity.

How Much Does Firepoint Cost?

Firepoint Pricing Plans:
Free trial
Starts from $650

The pricing starts from $350/month and includes up to 5 logins.

  • $300 setup fee
  • $50/month/each additional user
  • Volume pricing starts from 16+ users

User Satisfaction

We realize that when you make a decision to buy CRM Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Firepoint reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Firepoint. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.





Technical details

Devices Supported
  • Windows
  • Linux
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Monthly payment
Customer Types
  • Small Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are Firepoint pricing details?

Firepoint Pricing Plans:
Free trial
Starts from $650

The pricing starts from $350/month and includes up to 5 logins.

  • $300 setup fee
  • $50/month/each additional user
  • Volume pricing starts from 16+ users

What integrations are available for Firepoint?

  • Trulia
  • Zillow
  • Brokerage Leads
  • OPEN House
  • Facebook

More information about integration available upon request from official support.

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