Thryv Review

Know More About Your Customers And Prospects Through Automatic Data Enrichment

Small business will only be able to grow if they are reaching out to the right customers and prospects. In other words, they must collect as many information as they can about their customers and prospects so they can completely understand their needs, preferences, and anything significant about them. Fortunately, Thryv is a software designed to help small business owners gather all the essential information they need about their customers and prospects.

With Thryv, whatever contact information users currently have can be enriched with additional data coming from the Internet. The software automatically collects data from various sources online such as social media networks and platforms. Thus, they can sit back and relax while the software performs its job of giving them more information so they can understand customers and prospects better.

Make All Your Contact Information Neatly Organized And Easy To Retrieve

Thryv also enables users to make sure that all information they have about their customers and prospects is neatly organized and easy to retrieve. The software has a contact management feature that allows them to use custom data fields and apply tags and filters. So, whenever they need to access and retrieve a contact information, they will be able to easily find it.

Launch Personalized Text And Email Marketing Campaigns

Marketing capabilities are included in Thryv. The software can be used for setting up and launching text and email marketing campaigns across multiple channels. What’s great about this is that these campaigns can be personalized. For instance, users can send text or email messages when customers or prospects are celebrating a special event or occasion. They can also launch marketing campaigns via text and email messaging that take into account which stage of the journey a customer or prospect is currently in, such as when he or she has already opted-in to receive promotions.

Encourage Audiences To Take Actions On The Spot

The business management software delivers a feature that optimizes text and email marketing campaigns. This feature is the capability to add call-to-action buttons to text and email messages. This is an effective technique for launching marketing campaigns because calls-to-action actually encourage audiences to immediately do something like signing up, scheduling an appointment, availing a service, or visiting a website.

Marketing Campaign Analytics

Thryv also makes it possible for users to measure and analyze the performance of their text and email marketing campaigns. It provides them with detailed campaign analytics data that helps them check how many of their contacts viewed the email messages they sent out and how many of those who viewed replied back. This way, they can gain insights into audience engagements, spot weak areas, and make the necessary adjustments to improve their marketing campaigns.

Centralizes Day-To-Day Communications

Not all conversions and communications done via text or email are part of marketing campaigns. This means small business owners and their staff are communicating and engaging with contacts not necessarily because they are promoting something. In other words, the text and email communications are part of their daily routine such as talking with a customer to whom they are delivering a service. However, these day-to-day text and email communications are as important as those ones associated with marketing campaigns. With Thryv, users can manage these communications from a central place. Thus, they will be able to view the text and email messages they sent and received on a dashboard, reducing the likelihood of missing an important message or forgetting to reply back.

Convenient Appointment Booking For Small Business Owners, Staff, And Customers

The software makes it convenient for users and their customers or prospects to handle appointment bookings. It allows users to set up custom events or classes, add as many details as they want, and make them available online so customers or prospects can select a schedule and book. Their staff can also accept and manage appointment bookings using their own Thryv accounts.

Thryv permits customers and prospects to easily book appointments online from any device. They can schedule appointments any time and any day. This is because the software makes it possible for users to offer appointments that are bookable 24/7. In addition, customers and prospects are automatically reminded of the appointments they booked to ensure that they won’t be missing their appointments, thereby reducing no-shows.

Build A Strong Online Presence And Reputation

The business management software gives small businesses the opportunity to build a strong online presence and reputation. In fact, it provides features built for such purpose. With Thryv, they will have a chance to showcase the products or services they are offering on online listing sites that are trusted by many. All they need to do is to upload all important information about their business once. Then, this information will be distributed across those sites. As a result, potential customers can easily look for them online and find out what their business is all about.

Interactive Website And Web Portal

One of the best ways to improve one’s online presence and reputation is to come up with a website or web portal where people can actively interact and engage with the business. Thryv makes this possible by delivering an interactive website and web portal. Users can take advantage of the web portal to engage with their old and new customers, allowing the latter to book appointments, send payments, and access documents directly on the portal. In case they prefer to have a website which is designed in such a way that it matches their own brand and business, they can request for an upgrade.

Understand What People Are Thinking And Saying About Your Business

Another way to improve online presence and reputation is keeping track of what people are thinking and saying about the business. By being able to capture opinions and feedback, small business owners will understand where they stand and apply the necessary adjustments so they can make their online presence and reputation better. The business management software permits them to monitor ratings and reviews coming from customers. They can even acknowledge customers who are giving them positive feedback and respond on the spot.

Social Media Engagement

Social media networks and platforms are among the most visited places online. That is why Thryv provides features that enhance how small businesses engage with customers and prospects on the social media networks and platforms where they are found most of the time. The software centralizes social engagements. Users can post contents on multiple social media sites like Facebook, Twitter, Instagram, and Linkedin all at once. If they are not sure what they want to post, that’s not a problem. This is because Thryv has a library of thousands of pre-written posts which they can customize and personalize if they want. In addition, the software can deliver the data and metrics they need to determine how effective their social media contents and posts are in terms of increasing audience engagements. However, they can only access this feature if they upgrade to a plan that offers full-service social media management. 

Instantly Process And Monitor Payments

As an all-in-one solution, Thryv includes features that streamline payment processing and tracking. Its payment tracking feature allows users to determine the total amount of money they have at hand. Pending payments from customers can be tracked as well. The software also facilitates the process of generating quotes, estimates, and invoices, and sending them out to customers. Because of this,  transactions are completed and payments are collected fast. Speaking of payment collection, Thryv provides an efficient way to collect payments, specifically credit card payments. It actually eliminates the need to swipe cards using card readers that users have to plug in. With Thyrv, they can scan credit cards by simply using their own smartphone.