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AppFolio Review

AppFolio
Our score: 8.5 User satisfaction: 94%

What is AppFolio?

AppFolio is a web-based property management application that is loaded with accounting and management tools and features. The system delivers a robust solution designed for a plethora of user types, enabling them to centralize all their property management processes such as accounting, marketing, applicant screening, online rent payments, online lease agreements and more.

With a clean and intuitive user interface, AppFolio streamlines all property management-related workflows. The software is also designed to work well various types of properties (HOA, residential, commercial, and student housing). With AppFolio, property owners can easily manage their properties, marketers can boost their property listings and online visibility, residents and landlords have a clear communication channel, and more.

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Overview of AppFolio Benefits

Property managers need to deal with so many aspects when it comes to running a property-based business such as home rentals and commercial space leasing. Accounting, maintenance, and marketing are all part of the equation and must be addressed effectively. That said, property managers and landlords need not only look at the potential income their property can generate, but also consider their potential renters and tenants.

AppFolio Property Management is a solution that addresses multiple facets involved in renting residential properties and commercial spaces as well student housing. Property managers love how they can run their whole business with just a single, unified platform that covers marketing, accounting, and maintenance among others.

With AppFolio Property Manager, users are able to provide property owners with a robust portfolio, attract them and grow their business. With modern marketing applications and features, property managers can leverage AppFolio to fully optimize their property listings and increase their online presence, enabling them to attract potential tenants and renters, which means more revenue.

AppFolio Property Manager provides both property managers and ideal renters with a channel where they can communicate. The tool also comes with an online rent payment feature that allows tenants to pay their rent online as well as submit requests for maintenance. AppFolio simplifies the filtering of possible tenants with its built-in screening capabilities on top of its online applications and online leasing functionalities.

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Overview of AppFolio Features

  • Online Owner Portal
  • Owner & Vendor eCheck
  • Owner Contributions
  • Texting to Owners
  • Online Maintenance Requests
  • Maintenance Contact Center
  • Work Orders
  • Mobile Inspections
  • Training & Support
  • Data Migration
  • Professional Websites
  • Rent Comparison Tool
  • Revenue Management
  • Marketing Campaigns
  • Vacancy Dashboard
  • Vacancy Posting
  • Premium Leads
  • Guest Card Tracking
  • Mobile App
  • Rental Applications
  • Tenant Screening
  • Online Leases
  • Online Renter Portal
  • Texting & Email
  • Tenant Liability Insurance
  • Task Management
  • Schedule Rent Increases
  • Rent By-the-Bed
  • Universal Search
  • Accounting
  • Real-time Flexible Reporting
  • Online Rent Payments
  • RUBS
  • Bulk Tenant Charges
  • CAM Tracking & Reconciliation
  • Holding Deposits
  • Automated Late Fees
  • AP Approval Process
  • Security

AppFolio Position In Our Categories

Knowing that companies have particular business-related demands, it is only prudent they abstain from seeking an all-encompassing, “perfect” software product. Having said that, it is difficult to try to discover such application even among widely used software products. The right thing to do can be to set down the different important factors that require consideration such as essential features, budget, skill capability of the users, organizational size, etc. Next, you should double down on your research thoroughly. Go over some AppFolio evaluations and look into the other software options in your list more closely. Such comprehensive product investigation guarantees you avoid ill-fitting applications and pay for the one that includes all the aspects your company requires.

Position of AppFolio in our main categories:

TOP 50

AppFolio is one of the top 50 Property Management Software products

TOP 50

AppFolio is one of the 50 Real Estate Management Software products

If you are interested in AppFolio it might also be a good idea to analyze other subcategories of Property Management Software gathered in our database of SaaS software reviews.

Since each company has unique business requirements, it is prudent for them to refrain from searching for a one-size-fits-all ideal software solution. Needless to say, it would be futile to try to find such a platform even among widely used software solutions. The clever thing to do would be to list the various vital aspects that require consideration such as required features, finances, skill levels of staff members, company size etc. Then, you should do your homework thoroughly. Read some AppFolio Property Management Software reviews and investigate each of the other systems in your shortlist in detail. Such comprehensive groundwork can ensure you weed out ill-fitting applications and select the app that presents all the features you need for business success.

How Much Does AppFolio Cost?

AppFolio Pricing Plans:

Free Trial

HOA

$0.80/unit/month

Student Housing

$1.25/unit/month

Commercial

$1.50/unit/month

Residential

$1.25/unit/month

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What are AppFolio pricing details?

AppFolio Pricing Plans:

Free Trial

HOA

$0.80/unit/month

Student Housing

$1.25/unit/month

Commercial

$1.50/unit/month

Residential

$1.25/unit/month

AppFolio offers a simple, hassle-free enterprise pricing scheme to its users:

  • HOA – $0.80/unit/month
  • Student Housing – $1.25/unit/month
  • Commercial – $1.50/unit/month
  • Residential – $1.25/unit/month

Discount offered with annual billing. $250 minimum monthly fee.  Onboarding fee based on portfolio size. $400 minimum. Manage all your portfolio types with one solution.

User Satisfaction

Positive Social Media Mentions 38
Negative Social Media Mentions 3

We realize that when you decide to get a Property Management Software it’s vital not only to find out how experts rank it in their reviews, but also to find out if the real people and companies that bought it are genuinely content with the service. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and AppFolio reviews across a wide array of social media sites. The information is then presented in an easy to digest form showing how many people had positive and negative experience with AppFolio. With that information at hand you will be prepared to make an informed purchasing decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for AppFolio?

No information available.

AppFolio User Reviews

AppFolio average rating:

Average score
4.6/5 (15 user reviews)
4/5

Overall impression

5/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

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The most favorable review

Ramona

PROS: I like that AppFolio is evolving and growing constantly and it meets all our property management needs. The support team is always responsive and they allways listen their customers’ feedback. I like that it’s streamlined and it helps us to better organize our management processes which makes our work easier.

CONS: Our financial system is unortodox and it cannot really meet our needs but the good thing is that we have various layers of financial ovedrsigt in our agency.

Reviewed 7 years ago

Read full review >

The least favorable review

Karla

PROS: What I like most about this software is the fact that I can keep track of all past payments. Thankfully, we don’t have to use bank automatic pay systems which was difficult to read listing of all past payments. In addition, the paymenst provide information of those who paid the bills. Also, we can submit maintenance requests via portal.

CONS: I’d like to reach out to the landlord directly via system, I’d really like to see the chat function.

Reviewed 4 years ago

Read full review >

More reviews from 15 actual users:

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Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

Simple to use

Read full review >
Faye
5/5

Overall impression

4/5

Customer Support

5/5

Value for Money

4/5

Ease of Use

Published on: 23.09.2021 Company Size: 1-10 Employees Industry: Accounting

PROS: The app for smartphone. It has enabled me to have access anywhere.

CONS: It'd be great to be able to insert an attachment when sending a bill straight to the owner of the property.

What do you think about this review?

Great Poor

Good implementation of all property management elements

Read full review >
Eddie
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 22.08.2021 Company Size: 11-50 Employees Industry: Consumer Services

PROS: The messaging application is perhaps the most useful function to us. I can have an overview of the plan by the maintenance department with the renter, their message log and even special agreements. It's a centralized location for notes, emails and letters that we can all collaborate to provide our renters, investors and sellers a cohesive and consistent conversations.

CONS: The checks tend to be a bit sluggish. Also, would be nice to have a program that would better integrate high-resolution images for effective and benefecial inspection.

What do you think about this review?

Great Poor
Show More User Reviews (15)

A system that is convenient to use

Read full review >
Buddy
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 14.08.2021 Company Size: 1-10 Employees Industry: Real Estate

PROS: Greatly appreciate AppFolio for being really convenient and compatible with different platforms.

CONS: There are lacking features to make certain tasks smooth in AppFolio compare to other application to. But AppFolio keeps releasing updates so I'm pretty sure it'll be available soon.

What do you think about this review?

Great Poor

From the overall in charge of operations

Read full review >
Mose
5/5

Overall impression

5/5

Customer Support

4/5

Value for Money

5/5

Ease of Use

Published on: 04.07.2021 Company Size: 1-10 Employees Industry: Real Estate

PROS: I liked the way they adjusted to the industry of managing properties. It has made it much convenient to use system. The whole functionality, and the way these certain tools have been incorporated from the prospect and moving out, makes a smooth workflow possible. They have tools, videos, and self-help training available in real time.

CONS: I didn't especially like the workflow for renewal and notice to vacate. It'd be nice to have notice to vacate form and have a better format for it as well as with the renewal

What do you think about this review?

Great Poor

Used it in accounting purposes

Read full review >
Tomasa
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 02.07.2021 Company Size: 11-50 Employees Industry: Accounting

PROS: Creative, quick-to-use, assist & recommended page.

CONS: The reports are limited and I've tried to create one but it's not in the option.

What do you think about this review?

Great Poor

Switched back to Appfolio

Read full review >
Rhoda
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 18.06.2021 Company Size: 11-50 Employees Industry: Real Estate

PROS: Convenient and very quick to use. They have updates more often since then.

CONS: Important stuff that should be there aren't available. I hope that they'll add it onto the system soon.

What do you think about this review?

Great Poor

A review of Appfolio

Read full review >
Minnie
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 05.06.2021 Company Size: 11-50 Employees Industry: Real Estate

PROS: It has plenty of worthy features. The thing that I love most is being able send a text message to tenants and owners via the site itself. We constantly receive phone calls. If I'm able to send a message to a person, it'll save me a whole lot of time. I love how they can provide courses/seminars on dealing with the product's latest features.

CONS: There's nothing much to hate with the system. But there have been tendancie where it would take a long while to update. This makes it difficult especially when an e-mail has yet been sent to the vendor for completion. It's even more challenging to make a confirmation if things have been done. I get annoyed when the changes and updates are made without me knowing ahead of time.

What do you think about this review?

Great Poor

This is great tool for managing rent payments

Read full review >
Karla
3/5

Overall impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 03.05.2021 Company Size: More than 100 Employees Industry: N/A

PROS: What I like most about this software is the fact that I can keep track of all past payments. Thankfully, we don’t have to use bank automatic pay systems which was difficult to read listing of all past payments. In addition, the paymenst provide information of those who paid the bills. Also, we can submit maintenance requests via portal.

CONS: I’d like to reach out to the landlord directly via system, I’d really like to see the chat function.

What do you think about this review?

Great Poor

Better than Excel but I would try a different program if I was not already stuck.

Read full review >
Anonymous Reviewer
3/5

Overall impression

1/5

Customer Support

2/5

Value for Money

3/5

Ease of Use

Published on: 02.04.2021 Company Size: N/A Industry: N/A

PROS: The ability to access records for all tenants, owners, and vendors from a smart phone or browser is very nice. Over 840 votes....

CONS: Have to individually message properties. The software is a one size fits all program with no flexibility or concern about what the users request. They have a suggestions forum yet the ideas that hundreds of customers are saying are essential are ignored. But they recently started offering another pay to play feature and doubled what they charge for ACH payments using the software.

What do you think about this review?

Great Poor

This is great tool for property management

Read full review >
Calvin
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 26.01.2021 Company Size: 11-50 Employees Industry: Real Estate

PROS: Appfolio offers great set of features and I really like the one that it allows me to send message to the tenants and owners through this system. It saves me lot of time when sending them messages because we have lot of phone calls and we spent lot of time while on the phone. Also, they offer courses and seminars about this system and how you can use it to its fullest.

CONS: It takes some time when there are things for updating and it can be really difficult when the email wasn’t sent to a vendor for completion. All in all, the product works great and this is minor issue which is not dislike at all.

What do you think about this review?

Great Poor

Very easy, innovative and beneficial

Read full review >
Sabrina
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 10.01.2021 Company Size: 11-50 Employees Industry: Real Estate

PROS:  AppFolio is starightforward and  easy to use

CONS:  The contract and filing features needs to improve.

What do you think about this review?

Great Poor

A property management that’s state-of-the-art.

Read full review >
Ben
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 06.10.2018 Company Size: More than 100 Employees Industry: Utilities

PROS: I'm using AppFolio at the moment in handling residential rental properties. Functionality that I frequently utilize are internet-based screening and application, online leases, inspection maintenance, and accounting. Its features easily exceeded my expectations It's my primary option when it comes to rental management. It's a handy tool for monitoring and running my rental business!

CONS: Its customer support could use some serious upgradrs. Even if I'm not having any problems with its software, there's no accessibility to customer support. Maybe it would be helpful if a super user or a blg community is made to address any issues related to the software.

What do you think about this review?

Great Poor

AppFolio helps us to streamline our processes

Read full review >
Ramona
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 31.03.2018 Company Size: More than 100 Employees Industry: Individual & Family Services

PROS: I like that AppFolio is evolving and growing constantly and it meets all our property management needs. The support team is always responsive and they allways listen their customers’ feedback. I like that it’s streamlined and it helps us to better organize our management processes which makes our work easier.

CONS: Our financial system is unortodox and it cannot really meet our needs but the good thing is that we have various layers of financial ovedrsigt in our agency.

What do you think about this review?

Great Poor

I love this!

Read full review >
Alyssa
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.12.2017 Company Size: 11-50 Employees Industry: Real Estate

PROS: Appfolio is simply great to have around! I get to monitor everything that's going on with our rental residential business! We've been using it to store images and leases. We even notify our tenants on their due rent through it! We have the ability to directly post ads on it!

CONS: I hate the fact that it takes a certain process to kick things off. But once you're able to input everything in the system, things are lot easy to deal with.

What do you think about this review?

Great Poor

I really like working with this software

Read full review >
Marty
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 22.12.2017 Company Size: More than 100 Employees Industry: Accounting

PROS: I like that this system is easy to use and integrates well with everything that is needed for properly managing of the rents and properties. We used software where we had to input from one accounting section to another manually. I’m happy that we don’t have to do that and I like that we have everything integrated. All we have to do is to click on items in order to see where the numbers came from.

CONS: I don’t like that we can’t separate various tenant CAM processes. Also, in the beginning it might be awekward when reconciling the Bank statement with Appfolio. I’d like to see an option where we can close a month and in this way we cannot go back and edit things easily.

What do you think about this review?

Great Poor
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AppFolio user reviews

Simple to use

Read full review >
Faye
5/5

Overall impression

4/5

Customer Support

5/5

Value for Money

4/5

Ease of Use

Published on: 23.09.2021 Company Size: 1-10 Employees Industry: Accounting

Good implementation of all property management elements

Read full review >
Eddie
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 22.08.2021 Company Size: 11-50 Employees Industry: Consumer Services

A system that is convenient to use

Read full review >
Buddy
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 14.08.2021 Company Size: 1-10 Employees Industry: Real Estate

From the overall in charge of operations

Read full review >
Mose
5/5

Overall impression

5/5

Customer Support

4/5

Value for Money

5/5

Ease of Use

Published on: 04.07.2021 Company Size: 1-10 Employees Industry: Real Estate

Used it in accounting purposes

Read full review >
Tomasa
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 02.07.2021 Company Size: 11-50 Employees Industry: Accounting
Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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