Sailthru Review

Our score: 9.0 User satisfaction: 87%

What is Sailthru?

Sailthru is a cloud-based customer retention solution that aims to help modern marketers at leading retail, and media companies build deeper, longer-lasting relationships with their customers. The software personalizes individual customer experiences across various digital communication channels such as email, on a brand’s website and in its mobile applications with the promise of 1:1 marketing.

Sailthru helps the world’s most innovative retailers and digital publishers become more reliable in the eyes of their current and prospective customers. Sailthru-powered email, web, and mobile experiences have been cited in helping drive higher revenue, improve customer lifetime value and eliminate churn for many businesses around the world.

Overview of Sailthru Benefits

Sailthru makes it possible to connect with consumers through personalized engagements with the ability to synchronize those experiences over email, the web, or mobile for seamless interaction. Any goal can be achieved with the platform’s email marketing, cross-channel automation and personalization capabilities. You can also plan and configure pre-, during and post-campaign communications and triggered outreach to consumers for smarter marketing campaign strategies. You can even create, add, edit, and manage product and content recommendations.

Sailthru also helps increase efficiency in measuring your retention efforts using real-time updates, campaign data and customizable reporting, without having to rely on expensive software and go through complicated setups. These tools are available to optimize customer lifetime value, and increase revenue by playing to your strengths. What is more, they will idenify opportunities for growth, and stop paying for drive-by customer acquisition.

With Sailthru, you have a single solution available to build comprehensive customer profiles. You can easily integrate email, web, mobile, commerce, and offline data to ensure that every channel improves every other channel simultaneously. For better customer engagement, individual profile data is in a single section that is instantly actionable, and represents an integrated part of the system. With a suite of back-end and developer tools that enable innovation and secure environment, you no longer have to worry about infrastructure or security, and you can focus on more important business activities.

Overview of Sailthru Features

  • Email manager
  • Site personalization manager
  • Prediction manager
  • Recommendation manager
  • Audience builder
  • Smart strategies
  • Test builder
  • AdTargeter
  • Campaign reports
  • Performance dashboards
  • Retention analytics
  • Personalization engine
  • Secure data environment
  • Mobile SDK
  • Open customer retention APIs
  • Zephyr
  • User administration

Sailthru Position In Our Categories

Because businesses have distinctive business demands, it is practical that they steer clear of preferring an all-in-one, ideal business program. Nonetheless, it would be futile to discover such a software product even among popular software systems.
The better step to undertake should be to shortlist the different major aspects which demand investigation like essential features, budget, technical skill aptitude of the employees, business size, etc. The second step is, you must do the research to a full extent. Browse over these Sailthru evaluations and explore each of the software programs in your list in detail. Such detailed product investigation ascertains you drop unsuitable apps and choose the one which offers all the tools you require business requires.

Position of Sailthru in our main categories:

TOP 50

Sailthru is one of the top 50 CRM Software products

TOP 50

Sailthru is one of the 50 Sales Software products

Sailthru is also listed in the following subcategories:

Every enterprise has different needs and requires an application that can be personalized for their size, kind of staff members and buyers, and the specific industry they are in. For these reasons, no software can proffer perfect features off-the-shelf. When you search a software system, first be sure what you want it for. Read some Sailthru CRM Software reviews and ask yourself do you want basic features or do you want advanced tools? Are there any industry-specific functionalities that you are searching for? Find the answers to these queries to help your search. There are multiple factors that you need to mull over and these include your budget, particular business requirements, your organization size, integration requirements etc. Take your time, use a few free trials, and finally select the platform that presents all that you want to improve your company competence and productivity.

How Much Does Sailthru Cost?

Sailthru Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Sailthru is a quote-priced system, where each user receives an individual SMB or enterprise pricing package that corresponds to his needs. Contact the company to obtain more details, and ask for your quote.

User Satisfaction

Positive Social Media Mentions 21
Negative Social Media Mentions 3

We realize that when you make a decision to buy CRM Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Sailthru reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Sailthru. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.


Technical details

Devices Supported

  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based


  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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What are Sailthru pricing details?

Sailthru Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Sailthru is a quote-priced system, where each user receives an individual SMB or enterprise pricing package that corresponds to his needs. Contact the company to obtain more details, and ask for your quote.

What integrations are available for Sailthru?

Sailthru integrates with the following systems and applications:

  • Google Analytics
  • Excel

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Reviewed By Jenny Chang
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