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What is Salesforce Partner Relationship Management?

Salesforce Partner Relationship Management (PRM) is an intuitive platform designed to help entrepreneurs simplify every step of their channel sales process. This allows you to give distributors, resellers, and affiliates with the tools they need to help you close deals and secure new customers. Using AI and channel marketing automation, it helps you make the most out of your partnership and optimize your overall sales process.

Equipped with robust machine learning capabilities, prebuilt PRM tools, and analytics options, Salesforce Partner Relationship Management is a great system for businesses of all sizes. With this at your disposal, you can drive productivity, boost your channel, automate onboarding, as well as accelerate sales more efficiently. The platform also allows you to amplify marketing efforts in line with your sales operations by using co-branding tools.

Overview of Salesforce Partner Relationship Management Benefits

Salesforce Partner Relationship Management offers a plethora of advantages to up your sales game. Equipped with tools that boost the productivity of your partners, this system is great for increasing your ROI, driving demand through your channel, streamlining the onboarding process, and nurturing good partner relationships. Of course, this platform’s uses are not limited to the above mentioned. Here are some of the other major benefits that you can reap from implementing this system:

Improved Collaboration With Partners

Salesforce Partner Relationship Management serves as the bridge through which you can connect with your partners. Using this as your central hub, you can build, track, and analyze campaigns without having to jump from platform to platform. Moreover, you can provide your partners with access to your content and campaigns so that they have the option to use or create co-branded collateral that aligns with your company’s goals.

Simplified Selling Process

It is easier to sell products and services if the whole process is made simpler. Through Salesforce Partner Relationship Management you can automate the channel sales process to make it more convenient for you and your partners. Using this, you can prevent lead conflicts, efficiently distribute leads, and register deals faster.

Greater Transparency Among Partners

Like other software in the Salesforce productivity suite, this platform is equipped with the Einstein AI. This allow users to leverage machine learning in helping partners find the files they need to be boost their productivity. This way, they spend less time looking for information that might help them with their sales efforts and get more time to actually sell your products and services.

Better Performance Insights

Salesforce Partner Relationship Management has the ability to consolidate data from multiple sources in order to understand their business better. Using this, you can share reports about your sales performance as well as give limited access to your dashboards. This way, you and your partners can track KPIs as well as explore data that might help you identify upsell and cross-sell opportunities.

Overview of Salesforce Partner Relationship Management Features

  • Guided Setup
  • CMS Connections
  • Einstein AI
  • Channel Marketing Automation
  • Lead Distribution Configuration
  • Deal Registration
  • Marketing Development Fund Management
  • Interactive Wizard
  • Prebuilt PRM Tools
  • Data Exploration
  • Live Chat Tools
  • Knowledge Base

What Problems Will Salesforce Partner Relationship Management Solve?

Problem #1: Sales Channel Conflict

When partners compete for the same sales opportunity, it often results in a dip in your profitability. Moreover, it negatively affects the morale of your partners. To help you reduce friction in your sales channel, Salesforce Partner Relationship can give you the tools you need to provide partners with a clear direction. It serves as a single portal for all interactions so that you can increase partner mindshare, define territories, assign leads, and reduce the potential for competition for the same customers.

Problem #2: Difficulty Managing Partners

Distributors, affiliates, and resellers are your partners in business. So, it is important that you manage your relations with them with great care. However, as your business grows, it can be difficult to keep track of them as well as get in touch with them. This is why Salesforce Partner Relationship Management provides you with a single platform where you can connect with all of them at once. Using this system, you can simplify onboarding and selling as well as provide your partners with real-time support.

Problem #3: Lengthy Partner Onboarding Process

Onboarding new partners can be a time-consuming task that leaves you with little room to actually focus on running your business. This is why Salesforce Partner Relationship Management provides you with tools to accelerate the process. Using this system, you can create role-specific tasks and timelines for each partner program and level. After which, you may set goals for your partners and automate the entire process. This way, training new recruits and monitoring their progress is much easier and faster.

Salesforce Partner Relationship Management Position In Our Categories

Position of Salesforce Partner Relationship Management in our main categories:


Salesforce Partner Relationship Management is one of the top 3 CRM Softwareproducts


Salesforce Partner Relationship Management is one of the 3
CRM Software products

If you are considering Salesforce Partner Relationship Management it might also be a good idea to examine other subcategories of Best CRM Software listed in our database of SaaS software reviews.Online CRM Software, Social CRM Software, Feedback & Reviews Management Software

Each company has different needs and needs a software that can be customized for their size, kind of employees and buyers, and the particular industry they are in. For these reasons, no software can provide perfect tools off-the-shelf. When you try to find a software app, first be sure what you need it for. Read some Salesforce Partner Relationship Management reviews and ask yourself do you desire basic features or do you need advanced features? Are there any industry-specific functionalities that you are seeking? Find the answers to these questions to assist your search. There are lots of aspects that you need to reflect on and these include your budget, specific business wants, your organization size, integration requirements etc. Take your time, check out a few free trials, and finally select the app that presents all that you want to enhance your company effectiveness and productivity.

How Much Does Salesforce Partner Relationship Management Cost?

Salesforce Partner Relationship Management Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Salesforce Partner Relationship Management is only available on a by-quote basis. Please don’t hesitate to get in touch with the vendor for inquiries about their payment plans.

User Satisfaction

We realize that when you make a decision to buy CRM Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Salesforce Partner Relationship Management reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Salesforce Partner Relationship Management. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.





Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are Salesforce Partner Relationship Management pricing details?

Salesforce Partner Relationship Management Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Salesforce Partner Relationship Management is only available on a by-quote basis. Please don’t hesitate to get in touch with the vendor for inquiries about their payment plans.

What integrations are available for Salesforce Partner Relationship Management?

As part of the Salesforce Community Cloud, the Salesforce Partner Relationship Management platform can support custom and third-party applications as well as integrate any record, object, or data from multiple systems. Should you want to learn more about the specific systems it can integrate with, be sure to contact the vendor for details.

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